7 Design Mantras to Create Successful Business Apps

In the mobile world, good design is extremely important because of the screen size and the dynamic operating environment. At a time when an app is created almost every minute, how do you design an app that stands out? Well, we give you a set of 7 principles for designing better mobile apps for your business.

1. Don’t just migrate what you have to different platforms because the look and feel should follow the target platform. The functionalities/capabilities may differ from platform to platform so developers need to choose whether to develop the same app or go for related apps instead.

For business apps, the degree of standardization should be more. This is because users need to be assured that they can do what they want to, irrespective of device. The app is the epicentre of experience and one must honour fundamental UI practices before designing something.

2. Take advantage of the mobile ecosystem to think innovatively and creatively. You can use facial recognition to auto-crop on the central focus of the image instead of building views in the asset library. But make sure you don’t clog the limited storage space with images.

3. Take advantage of mobile capabilities such as using the camera to snap images or location services that narrow down the suggestions. Try using sensors to reduce app background effort.

4. Design keeping accessibility in mind. Don’t exert yourself too much trying to make the text readable because after a certain age, human eyes will not anyways be able to read small text. Adaptive design should be used to settings the layout.

5. Ensure clients know the functionality of the app beforehand and how it would actually look. Remember what looks and works well on the web may flop on the mobile. Make sure you show your prototypes in actual context.

6. Graphical metaphors such as analog images, including tape players, TV screens, cameras, pilot lights, find more traction among users; Even CDs. Although iconography allows for universal design, icons confuse users more and look less familiar.

7. Avoid too much of complexity. The user’s environment too, needs to be taken into consideration. Don’t overload the app and try to focus on the core benefit instead.


Author: Melanie Antoine

Openwave Computing is a premier Information Technology leader, providing exemplary services to the clients worldwide since 1997. We have transformed companies through the value chain, providing technology to attain a competitive advantage. We, Openwave, transform our relationships from being just a service partner to a strategic partner. We excel in understanding their unique requirements and customize our services to fulfill all their technology needs.

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