5 Questions to Ask Yourself before Hiring a Mobile App Development Agency

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Surely, you’ve realized the potential that mobile apps hold and want to build one for your business. Before you rush off to the first agency you find online with your app development idea, it’s better to get a deeper introspection.

Here are a few questions you need to ask yourself before hiring a mobile app development company:

Why Do I Need An Agency?

This is the first question you need to get an answer to. Do you not have the required skills within your business? What can an external agency provide that you cannot get internally? Only opt for a development company, if you haven’t got the resources, the skill or the time to handle it.

What Do I Expect From The Agency I Hire?

Once you’ve established a firm ground that you need an app development company, identify what your expectations from them are. Do you already have a plan etched out and only want them to flesh it out? Or do you want them to start from level zero? Are you also planning on getting extended maintenance and support from them? Understanding all this will help you choose a company as per your requirements.

What Business Challenges Will The App Resolve?

While a company can help you with realizing your vision, you need to firmly layout your business goals first. How will your app solve a particular business problem? Is it offering something of value to customers? Make sure you set clear objectives and goals and communicate it to the developers to build an app that actually serves a purpose.

How Are You Going To Monetize It?

Money making may form the driving force behind your motivation to build an app, but you need to ask yourself how you’re going to monetize it. Whether it is through ads, sales or through increased brand exposure, set an approximate measure of how you’ll be recording your ROI, even if a few aspects cannot be quantified.

How Much Budget Can You Spare For Your Project?

While a common practice is to shop for quotes and then set the budget, this approach will not yield results. Be realistic with your vision and set a fixed budget from the start to avoid any confusion down the line. While some agencies charge as high as $ 500K, there are a few firms that offer cost-effective yet quality solutions as well.

Before starting any conversations with an agency, it’s necessary to establish what your goals and expectations are. To get solutions within your budget and prescribed requirements, you can always get in touch with Openwave, a reputed mobile app development agency in the US.

How Virtual Reality is changing the E-Commerce Scene?

Woman using virtual reality headset with digitally generated ico

Virtual reality and augmented reality are projected to grow at an immense rate in the coming few months. E-commerce companies are racing to incorporate VR into their workings to boost engagement with customers and expand outreach. In this article, we’re going to be looking at the advantages that virtual reality systems bring to businesses on the web today:

Advantages for Businesses

Reduced Marketing Costs for Businesses

With this new mode of simulation, businesses can save a great deal of money and manpower that they would traditionally use for marketing. Integrating VR simulations into an e-commerce platform gives customers a more realistic representation of the product without the need for physically experiencing it.

Better Analytics

VR interfaces also include sound analytical data that can further revenues for businesses. The intuitive platforms capture the manner in which customers interact with the products offered in the space, thereby allowing better marketing strategies for the company.

Stronger Customer Experience

VR and other new innovative technologies allow businesses to make a more interactive and personalized connection with their clients. Sales and marketing can be done with the use of virtual reality, giving customers a more immersive feel of a product that they are interested in. Advances in VR offer clients the ability to try out a product in an e-commerce channel before they buy it, mirroring the same experience provided by real stores.

Examples of VR usage

Real Estate

With VR technologies, customers can get a complete experience of flats/houses that they want to purchase without having to be there physically. Along with this, virtual reality also allows customers to simulate decorations and re-arrangements of the furniture in their homes without having to move anything physically. With this new medium, people are given ample customization options for apartments and homes that they look to purchase. Virtual reality based e-commerce applications bring a creative and engaging element in the relationship between retailers and customers in the real estate scene.

Renovation

When it comes to the design and architecture of a flat, virtual reality can also play a major role. Such experiences can also aid processes of restoration. For instance, retail company Lowes uses virtual reality to give customers a 3D re-creation of their renovated apartments before implementation.

If you’re looking for professional help, then Openwave has the solution. We have worked with countless corporations across the spectrum in building quality applications armed with the best features, including VR. Get in touch with us to know more!

Ways to Build a Customer Base with an Apple Watch Application

Up-to-Date Trends of Web and Mobile App Development

Wearables are fast becoming a strong part of the mobile medium. The Apple watch is projected to have close to more than thirty million users within the coming three years, making it one of the most lucrative mobile mediums.

For mobile app development, this offers a massive potential for reaching users and creating outreach. In this article, we’re going to be exploring the potential areas in which mobile apps developed for the Apple watch can perform and court users.

PRAGUE, CZECH REPUBLIC - June 22, 2015: Close-up of Apple Watch.Apps for health/fitness

Applications of this type for the wearable platform are growing faster than all the others. Some examples of health and fitness-oriented apps include exercise aids as well as apps with advanced bio-sensing capabilities.

Social media tools

This is another avenue where such apps can make an impact. Apps for the Apple watch that foster connectivity within social circles is sure to pay off. You could adopt the tools…

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